Kula Intelligence
The four parts of a Gen 2 fitness business: Intelligence, Tribe, apps and AI workers
A Gen 2 business puts one shared understanding of the business underneath everything else. Here are the four parts that sit on top of it, what each one is for, and an honest line between what you can use today and where it is going.
One level at a time: how a studio actually becomes Gen 2
Nobody moves a studio to Gen 2 in a weekend, and nobody has to. The order studios actually take, what each step needs, and why you can stop at any level and still be ahead.
Level four of a Gen 2 studio: give AI work
AI is moving from answering questions to doing work. Level four is where a studio hands a job to an AI worker that works from the same understanding as the team, inside the same policy and permissions. Here is what that means, and what it does not.
Level one of a Gen 2 studio: ask your whole business
The first level of a Gen 2 studio is the one that takes thirty minutes and changes the most: connect the systems you already run and ask the whole business, in the AI you already use, from anywhere.
Today, the owner is the business brain. Gen 2 is what changes that.
Bookings, payments, payroll, accounting and marketing each hold a piece of the truth, and the owner joins it together. Here is why studios are moving to a Gen 2 business, and why it is a path rather than a migration.
Ask your whole business: Kula Gen 2 at AusFit 2026
This week at AusFit 2026 we are introducing the Gen 2 fitness business: keep the software you already use, use the AI you already use, and ask your whole business from anywhere. Here is what to see at Stand 65.
The filing cabinet finally does the work
a16z's conversation with Lassie's founders is the best hour on small-business AI this year. Here's what a dental billing agent proves about the substrate thesis and where Kula made a different bet.
Your business doesn't have an AI problem. It has a meaning problem.
Six systems, six ID schemes, no agreement on what a customer is. Here's the method we used to fix that, and why the fix isn't a better model.
The audit you never ordered, already ran
The lake gathers your studio's history; the ontology tells it what everything means. Here's what the map found — rotating-identity fraud, an intro plan capped below the habit threshold, and gaps that read as zero.
The analyst you can't afford, already hired
People ask which AI model is behind Kula Intelligence. The model is the least interesting part. The real work is the data lake underneath, the thing enterprises hire a team to run and a boutique studio never could.
Someone just resigned. What do I do? We asked the AI — live.
A live first look at Kula Intelligence with a Bondi studio manager. Mid-session a teacher resigned — and within the hour she had a costed replacement, a retention play and a marketing campaign.
Becs didn't get a dashboard. She got a leadership team.
A Bondi studio manager spent half an hour with the executive team her business could never afford, a CFO, an HR lead and a yield manager on tap, and turned a stressful resignation into an exciting new chapter for a teacher and the studio.