Kula Yield

More revenue, from the same front door.

Kula Yield works every member's journey, from their first visit to their first year. It lifts how many stick, and how long they stay. No extra leads, no bigger ad budget, just far more value from the members already walking in.

Included in KulaOS for Fitness
Lifetime value · one studio’s cohorts
$35k
Today’s LTV
$64k
Conversion lift
$96k
Tenure lift
+$729k
Annual lift
The problem

You pour money into the front door. It leaks out the back.

You spend to win members: ads, intros, referrals. Then they quietly drift, and most of the value you paid for walks out before you ever realise it. The cheapest growth you'll ever get is the members already in the building. Almost nobody works it.

What it does

Every member, worked from day one to day 365.

01
The first 7 days

Get new members to their second and third visit, where the habit forms.

02
The quiet drift

Catch a member slowing down and re-engage them before they’re gone.

03
The relationship rescue

When a member starts to slip, it finds the teacher with the strongest relationship to them, and prompts that person to reach out. Members stay for relationships, not software.

04
The win-back

Bring lapsed members back at the right moment, not in a batch.

05
The conversion

Turn more trials and intros into long-term members.

The compound lift

Small lifts compound into big numbers.

Lift how many members convert, and how long they stay, and the two compound. On a real studio's cohorts, that's the difference between $35k and $96k of lifetime value, and over $729,000 a year from the exact same front door.

Lifetime value · one studio’s cohorts
$35k
Today’s LTV
$64k
Conversion lift
$96k
Tenure lift
+$729k
Annual lift

You don’t need more leads. You need more from the ones you’ve got.

Figures shown are a real studio’s cohorts, pending confirmation before launch.

How it stays human

Kula does the legwork. Your people make the moment.

Kula Yield handles the timing, the tracking and the admin, within the rules you set. The actual touch, the welcome, the check-in, still comes from your team, because that's what makes a member stay. You can step in any time.

Your data, locked down

Built on your own data, kept safe in Australia.

Kula Yield always works from the full picture of your business. Your data is walled off on its own, every action on the record, kept in Australia.

Runs on your own connected data.
Your studio walled off on its own.
Every action on the record.
Australian data, kept in Australia.
See for yourself

See the revenue you’re leaving on the table.

Book a 20-minute call. We'll show you what Kula Yield would do for your member base, and whether it's a fit.